Unbounce Vs ClickFunnels: Which One Makes the Best Choice for New Marketers?

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Keith Rainz

In this short article, we will compare the conversion rates offered by Unbounce vs ClickFunnels in an effort to identify which platform best suits your marketing needs. Both platforms provide a 14-day free trail period for unlimited evaluation purposes. Unbounce was launched in 2021 and soon after it was followed by several software companies like InstaPage, Leadpages, Androgames, and ClickFunnels to name a few. They have been both praised and blamed for the varying results. With the influx of new and improved features, the competition has also become stiffer.

The main difference between Unbounce Vs ClickFunnels is their approach towards getting prospects. Unbounce is more of a professional approach, whereas ClickFunnels uses a more personal approach. Unbounce is solely concerned with generating qualified leads while ClickFunnels mainly caters to sales leads. While Unbounce is more concerned about the quality of leads generated by their system, ClickFunnels mostly focuses on how fast and convenient their application is. The bottom line is that both have different features but that does not mean that one would be better than the other.

What sets Unbounce apart from the other web hosting control panels is its ability to offer more than just one form of “customization”. Unbounce allows its customers to add on different forms of webhooks, such as videos, RSS feeds, polls, and content. By being able to incorporate all these different features, webmasters are given more control over their website. One example of this is when they might want to include a video on their site. Instead of having to create and upload a video, they simply need to add a webhook and their video will appear on the site automatically.

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Another feature that makes Unbounce much more attractive than ClickFunnels is its built in marketing funnel. The marketing funnel allows webmasters to easily measure their conversion rates. In the ClickFunnels system, it is difficult to know how many visitors have actually clicked on a particular page. Through the marketing funnel, webmasters can monitor their conversion rates so that they can improve their website and their chances for success.

One area that ClickFunnels excels over Unbounce is its lack of strict limits to how much control a webmaster has over their landing pages. In other words, there is a lot of flexibility with how to optimize the page. With Unbounce, marketers are generally stuck with either having to use a cookie-based approach to tracking visitors, or building custom landing pages. Neither of these options is as useful or as efficient as they might be with Unbounce. Some marketers have resorted to creating as many different landing pages as possible in order to avoid having to use cookie-based methods of tracking.

The biggest issue that webmasters have with both Unbounce Vs ClickFunnels is whether or not it provides a platform that is sustainable long term. Both are fairly new, and each platform has room for growth. However, the current marketplace is highly competitive, meaning that most sellers will have to contend with competitors who are willing to spend months and even years learning how to best utilize their unique selling points (USPs) in order to capture the attention of their buyers.

This presents webmasters with a big decision: do they invest the time to master the ins and outs of their own funnel or allow a professional marketing agency to do it for them? Most online marketers agree that the best way to ensure that an online business attracts customers is by focusing on creating unique and engaging content that benefits visitors while staying on topic. Unbounce Vs ClickFunnels does this in a few different ways, including using personalization on all of the contact pages and creating pages that are more closely aligned with the product. Many of the landing pages that are currently offered through these programs also provide links to the developer’s personal website, which further demonstrates their commitment to usability. The bottom line is that any serious Internet marketer who wants to get into the world of Internet marketing should consider Unbounce or ClickFunnels based on their overall reputation and user experience.

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Another important factor to consider when comparing Unbounce Vs ClickFunnels is whether or not the two programs include the latest tools and features. Both offer many of the same things, such as lead capture forms, newsletter sign ups, squeeze pages, and the ability to track campaigns. Each also offers a variety of unique templates and plug-ins, such as one of the most popular UTM formats, the one way linking plug-in, as well as lead capture form templates, blog comment form templates, email notification templates, and many others. However, what sets Unbounce apart from ClickFunnels is its complete lack of third party code or plug-ins, meaning that it runs entirely in-house and is therefore 100% SEO friendly. This is especially helpful for those who do not wish to place ads on their landing pages, but instead wish to promote their programs exclusively through links from blogs, articles, press releases, and other content. Whether one chooses to use Unbounce Vs ClickFunnels solely based on the aforementioned comparisons or to build a complete comparison based on individual performance results, it is clear that both programs are extremely effective at allowing even new marketers the chance to make use of high quality SEO tools without having to spend thousands of dollars on affiliate marketing programs or on hiring a team of professionals just to create high quality backlinks and other SEO gimmicks.

Keith Rainz

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