So, you are a marketer, what is the difference between EngageBay vs ActiveCampaign? Both are CRM (customer relationship management) systems. However, the active campaign focuses more on direct interactions between the companies and the customer. On the other hand, EngageBay focuses more on web-based interface, where customers will go directly to the company’s website.
The key difference between EngageBay and Active Campaigns is that the latter has more marketing automation integrated with it. The company doesn’t need to have salespeople or marketers deployed just to manage the list of contacts. It is also able to manage and handle all customer information and activities right from the point of contact. The most important advantage of this marketing automation system is that it helps companies save money by eliminating the need for those personnel.
In addition, the email marketing system of EngageBay vs active campaigns will allow the companies to track their CRM initiatives. These include more detailed email marketing reporting and detailed reports on customer contact history, sales and activity history. Engagebay integrates its own custom-made crm system called Engage Campaigns so companies can easily view and update their CRM metrics. With these updates, companies can also see how their engaged customers interact with the company via its web portal, blogs, and forums.
However, if you choose engagebay as active campaigns, you must have a CRM system that is supported by EngageBay. The CRM of EngageBay will make it easier for you to integrate the marketing automation system of the company. This CRM system is made specifically for EngageBay so it can track and manage the activities of the company’s engaged customers. In addition, it can also track the progress of each of the company’s employees in managing their own business.
For example, when I was handling the accounts receivables of a client company, I found that the marketing automation system of Engagebay works well for our company. This system automatically generates coupons for the clients using the coupon codes provided in their online forms. With this Engage Campaign, I only need to log in once to manage my accounts receivables. For the marketers, this means that the company will have a CRM system that can be integrated with a variety of marketing automation platforms.
The third benefit that I get from engagebay for my client companies is that I don’t need any special knowledge of CPM or PPC. When I started managing client accounts, I had to learn lots of complex mathematical formulas just to be able to manage them. On top of that, I had to use lots of free CRM software to manage my accounts. On top of all that, I had to spend most of my time on optimizing the landing pages for my clients’ websites. These factors definitely made managing my client companies difficult and time consuming, but not anymore.
With Engagebay, marketers can now concentrate more on developing new ideas and testing out their market campaigns. This is because the marketing automation system of engagebay has been designed to manage the campaigns automatically, so marketers won’t have to constantly monitor the progress of their marketing campaigns. The other good thing about EngageBay is its free or service. This means that marketers can increase their sales conversion by effectively using the power of email marketing.
EngageBay vs Activecriptions have lots of advantages compared to MyCommerce and other free CRM software systems such as Aweber and Getresponse. While MyCommerce is great for a small-scale online store, engaging with a large number of customers may require a lot of work. However, with EngageBay, marketers can expect to perform tasks such as: optimizing the front page, creating attractive advertisements and customizing email campaigns. Also, marketers don’t have to spend a lot of money just to maintain the support and maintenance for their crm solutions. As you can see, both free CRM software systems offer a good solution for your business’s CRM needs.
