How to design accelerated mobile pages (AMP)

Learn How to design accelerated mobile pages (AMP) now.

The mobile web continues to grow rapidly.

Smartphones continue to sell hard with Apple alone predicting that they will collect $180 billion from their smartphones by 2021. More than 224 million smartphone users in the U.S. make the mobile web an important target for every website owner.

The constant growth of mobile web users puts emphasis on the right design for optimized mobile websites for designers and front-end developers.

Accelerated mobile pages highlight design choices that align with what search engines consider to be friendly, including an established public, high quality content, proper styling and seamless mobile compatibility. If you browse Google mobile via the AMP abbreviation in search results, you can find a range of accelerated web sites.

Accelerated web pages still use HTML, but special elements give priority to mobile devices. The AMP Project defines technical requirements for AMP, and work alongside major traffic influencers, such as Google. The project was created in response to clunky user interfaces and long loading times in mobile device web pages.

AMP emphasizes instantaneous speed and a familiar appearance, allowing creators to design their pages within the AMP framework. The boiler-centered layout on most AMP pages gives a similar navigational feel, although there are variations in content presentation and color schemes.

The result is a quicker, more cohesive browsing experience that improves drop rate, increases readership and supports mobile web browsing.

With the power and potential of AMP, it is convenient for designers to take into account the following tips to help optimize the AMP experience, so its customers benefit in a variety of ways.

Time Needed : 111 days 11 hours 11 minutes

How to design accelerated mobile pages (AMP)

  1. Consider AMP-Carousel for the Homepage

    Make an impression on the page with most of your visitors. Static content can be displayed on the AMP so as to display products available, interest in e-commerce sites and general content.
    The AMP-carousel feature allows developers to view many different product parts on a horizontal axis. Once the carousel is inserted into your header, type=”carousel “can be used to view the collection of photos as a continuous string. This is an eye-catcher feature that is ideal for the front page when you try to hook visitors into looking beyond the homepage.

  2. Show Related Posts and Products

    Encourage visitors to dig into your content deeply. You can do this by showing a list of products or posts you are currently viewing. You can statically publish a list of relevant content, then automatically complete it by executing the CORS query in an amp-mustache model to obtain a dynamically developed data pertinence that you can tailor to your individual tastes.
    When users access a landing page which does not suit their needs, they either leave the site and search for what they are searching for. The introduction of brand options is a good way to accommodate the search process of the client and at least draw him into the web. Even if you do not find exactly what you are aiming for, you can find an alternative that does the job as well.

  3. Use AMP-Analytics to Find Areas to Improve

    For any website owner it is important to know how guests communicate with the material. The component is either directly or integrated with an analytical platform of third parties, including Google Analytics. Add the attribute “kind” within the < amp-analytics > tag and assign the value to your preference provider which has many choices. The < amp-analytics > component helps website owners to gain a clearer understanding of which pages and design elements result in conversions and which components have a low user involvement.
    While evaluating analytics, it is important to remember that intelligent caching is actually associated in AMP. As a consequence, you can see fewer congestion than normal. Hold the caching factor in mind when you first evaluate the numbers.

  4. Use the Built-In Validator

    Ideally, developers can never make a mistake, but it can occur. To make sure it works correctly on a website, use the built-in validator of AMP by inserting #development=1 to the end of the URL line. Once you open Chrome dev-tools and see the “AMP validation positive” text, all works. If not, you should dig deeper until the problem is solved. Chrome dev-tools can also be used to check that all external services, from images and videos to personalized fonts and iframes, are correctly loaded.
    Therefore, you can test metadata by either fetching a URL or adding a software fragment using the Google Structured Testing Tool. These tools can help ensure that everything is validated, so that search engines can crawl. Also double-check the robots.txt file with the search engine to confirm that' Disallow:/amp/' is not present in any row. If it's there, you won't be able to access your AMP files.

  5. Implement Ads Within AMP

    The strength of AMP is the current ad deployment system. The amp-ad or amplifier component is a ad display container. The advertisements load together with all other tools with the custom component < amp-ad>.
    In the AMP file, JavaScript does not work. Alternatively, AMP load an iframe from the container of an iframe. Inside < amp-ad > you can define width and height values by defining the ad network. The “reference” attribute loads a script label for the defined ad network and offers various data attributes for further ad network configuration.
    You can also set a placeholder or no available ad option through the placeholder attribute. Video advertising with local sponsorship and comprehensive media support are also feasible.
    Accelerated mobile pages help to increase the visibility of mobile users ' search engines, particularly now that Google includes AMP pages for search results.
    However, shorter loading times, versatile personalization and graphic elements to reduce bouncing rates provide a better mobile user experience than ever before.
    Accelerated web pages provide a fantastic set-up for mobile users ' continued growth.

Tools
  • text editor
Materials
  • website
  • computer

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