5 Secrets of a Successful Copywriter

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Keith Rainz

The truth is there are no “secrets” of being a successful copywriter. All this hype you hear about on the internet, books, TV and the other media is not true. There are no “secrets” that can help you become a successful copywriter. However, there are 5 Secrets of a Successful Copywriter that will definitely help you be a better copywriter.

The first one is to read extensively. Reading more, will help you read faster. Most of the books, articles and other media today will tell you that if you read more you will be able to learn all the things in the book fast. But the fact is, reading does not mean you will be able to learn all the things at the speed of your reading. So read well but read efficiently first.

The second one is to write every day. Writing is an essential part of our lives so we have to do it everyday. The key to this “secrets” is to start writing the first sentence of your article or book, then finish it. Writing is the first step in learning how to write.

The third one is to get five words. You may be saying that writing is not as important as reading and listening but I beg to differ. Reading and listening are more important than writing. Writing is not an art, it is just mere words, like the other five words in our article. Get your five words out there and create an impact on the reader.

The fourth one is to read every day. The fifth word is to avoid the temptation to skip a word or two when writing. The devil is always in the details, and he is especially crafty when it comes to word count. All of us are guilty of doing this sometimes. But if you want to be a successful copywriter then you have to be meticulous with every single word.

The fifth secret is to use your head. Yes, your head! If you can picture something in your head and can turn away from it for a moment, then chances are you have already thought about it. A successful writer can see a potential problem in the wording of a sentence but keeps his head straight and continues writing. It really is that simple.

The sixth and final secret of a successful copywriter is to think outside the word. This means that you do not necessarily write in the first person. By thinking outside the first person you can get ideas for captivating words without using first person pronouns such as “I”, “We”, “My”, “You” and so on.

As you can see, these secrets are not actually secrets at all. They are simply facts about how to become one. Just remember that if you do not know how to get started, you will not ever learn. Keep writing and reading every day, and before you know it, you too will be a master at this craft.

Now that we have gone over each of the six keys to becoming a writer who knows his stuff, there is one last one we must discuss. This one secret is in fact the most important one and that is to get out in the world and meet people. By meeting and getting to know new people and talking to them, you will develop a fresh new perspective on the world around you, which will help you tremendously when you finally sit down to pen your masterpiece.

In fact, this is probably the best tip anyone can ever give to another person. It is indeed the most powerful tip to remember as you strive to be a successful copywriter. By meeting and talking with as many different people as possible, you will find that the words you say will sound as though they were written just for you. This will give you an edge on other potential writers. You will start to write with more confidence and you will be ready to launch into your first full-time project. So, if you want to become a successful copywriter, make sure you follow these three secrets.

Now, go out in the world and get out and meet someone. Take notice of everyone around you. Find out what their background is, what they like to do and eventually, by chance, you might strike up a conversation with someone who is either your dream client or your next greatest competition. By starting conversations with people, you will be able to tell which direction you should be heading in as you start getting your work done.

Now that you have all of these important tips, it is now time to put them into practice. Remember, this is not the time to hesitate. Be prepared and don’t let anything stand in your way while you are trying to get your writing done. Also, if you are worried about anything, make sure you voice it to someone so they can help you out.

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Keith Rainz

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Along Kafue Road, Chilanga, Lusaka Zambia.

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